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Cookies and Tracking

 

You should be aware that each time you visit a website, general information about your visit is retained.  Statistical and other analytical information is collected on an aggregate and non-individual specific basis of all browsers who visit the site. This statistical and analytical information provides us with general and not individually specific information about the number of people who visit this website; the number of people who return to this site; the pages that they visit; where they were before they came to this site and the page and site at which they exited.

This information helps us monitor traffic on our website, so that we can manage the website's capacity and efficiency. It also helps us to understand which parts of this website are most popular, and generally to assess user behaviour and characteristics in order to measure interest in and use of the various areas of the website. This type of non-personal information and data can be collected through the standard operation of our Internet servers and logs as well as "cookies". One simple way to prevent the use of cookies is to activate the facility which is available in most web browsers that enables you to deny or accept cookies.

However, you should realise that cookies may be necessary in order to provide you with certain features such as the customised delivery of certain information. The following cookies are used by the Institute's website for the various primary purposes:

The Insurance Institute Earn And Learn Website Cookies;

Category: Necessary

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

 

Cookie Name

Purpose

__cfduid

Used by the content network, Cloud flare, to identify trusted web traffic.

 

Category: Statistics

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

 

Cookie Name

Purpose

_ga

Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

_gat

Used by Google Analytics to throttle request rate

_gid

Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

exp_last_activity

Contains information on what date the user last visited the website. Used to generate statistical data.

exp_last_visit

Contains information on what date the user last visited the website. Used to generate statistical data.

exp_tracker

Contains information on what date the user last visited the website. Used to generate statistical data.

 

Category: Marketing

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

 

Cookie Name

Purpose

__hssc

Collects anonymous statistical data related to the user's web site visits, such as the number of visits, average time spent on the website and what pages have been loaded. The purpose is to segment the website's users according to factors such as demographics and geographical location, in order to enable media and marketing agencies to structure and understand their target groups to enable customised online advertising.

__hssrc

Collects anonymous statistical data related to the user's website visits, such as the number of visits, average time spent on the website and what pages have been loaded. The purpose is to segment the website's users according to

factors such as demographics and geographical location, in order to enable media and marketing agencies to structure and

understand their target groups to enable customised online advertising.

__hstc

Collects anonymous statistical data related to the user's website visits, such as the number of visits, average time spent on the website and what pages have been loaded. The purpose is to segment the website's users according to factors such as demographics and geographical location, in order to enable media and marketing agencies to structure and understand their target groups to enable customised online advertising .

__ptq.gif

Sends data to the marketing platform Hubspot about the visitor's device and behaviour. Tracks the visitor

across devices and marketing channels.

ads/ga-audiences

Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor's on line behaviour across websites.

collect

Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels.

GPS

Registers a unique ID on mobile devices to enable tracking based on geographical GPS location .

hubspotutk

Keeps track of a visitor's identity. This cookie is passed to the marketing platform HubSpot on form submission and used when de-duplicating contacts.

VISITOR_INFO1_LIVE

Tries to estimate the users' bandwidth on pages with integrated YouTube videos.

YSC

Registers a unique ID to keep statistics of what videos from YouTube the user has seen.